As most people know, Australia is known for its natural wonders and warm weather, boasting some of the world’s top golf facilities. After landing here in 2015 like many other Australians, I picked up golf as a lifetime hobby. However, very soon I found it difficult to book tee times and find a suitable coach. Clubs use computers to organise their bookings but are not motivated to make the most of the technology that we have available.
After going onto the club’s website, I found that the information they had on coaches was limited and it was difficult to find a coach who specialised in the areas I wanted to improve on and spoke my language. So, I started to ask other golfers about their experience booking a coach and wasn’t surprised when they said that “they felt it was hard to book and play.” As a golfer with an IT background, the idea of making an app came naturally to me.It was then that Golfmate was born- an app that connects PGA professional coaches with players at the touch of a button.
As a proud business owner myself, I have struggled with the loss of revenue through ineffective old fashioned systems in the past. Coming from a technology background, I did what I knew best, I created an online service that could help me make data-driven decisions to better improve the efficiency of my workforce. By improving the productivity of my staff and making more analytical decisions, I saw an instant increase in our sales, eradicating the stagnated growth we had suffered in previous years. As a passionate golfer, I took the decision to interoperate my systems into something which I believed could massively benefit the golf industry, and so Golfmate was born. Golfmate has a vast array of benefits for both businesses and golfers looking to take their game to the next level. Golfmate, created by golfers, for golfers.
Golfmate – A New Way, A Better Way To Play Golf
Cass Yao (Founder of Golfmate)
Cass Yao - Founder
Neil Els - Head of Growth & Operations
Jason Farag - Marketing Supervisor
Kay Xu - Executive Assistant